Industry Standard Creative Summit
Brand Campaign by Holtermonster + Ronnie Lewis (Harvest Creative) + Legend of Shelda
Powered by Perspective
Industry Standard is a creative summit forged in Memphis. AAF Memphis has assembled a powerhouse lineup of local experts—craftsmen of marketing and design—ready to share the tools, techniques, and insights that set them apart in a competitive market.
Powered by perspective, this one-day event is calibrated to unite the community and inspire innovation. Join us on the production floor on June 13 to redefine the Industry Standard.
Industry Standard No. 1 - The Brand + The Inspiration
Industry Standard No. 1 - Promotion and Communications
Industry Standard No. 1 - Dept. of Merch Production
Shirt designs by Ronnie Lewis
Holtermonster + Ronnie Lewis
Industry Standard No. 1 - Wayfinding Division
Industry Standard No. 1 - Honors and Accolades
The integrated campaign for Industry Standard was awarded a GOLD ADDY as well as BEST OF GRAPHIC DESIGN at the 2026 American Advertising Awards in Memphis, TN! As this project was a joint effort, we entered collaboratively, and were honored as a trio: Holtermonster, Harvest, and Legend of Shelda!
